WE ARE TEL A'VIVE.
We find inspiration in Tel Aviv's everyday lifestyle. From the energy of its people to the energy of its sun, we find beauty in the most simple moments.
We express ourselves through each piece of clothing. We mix comfort and cool, and make everyday experiences feel effortless.
We're here to connect you to special places & like-minded people. We are Koach, a community...one that goes through all of the good times and challenging ones together.
We exist to spread joy and create lasting memories, forever connecting you back to Israel, wear-ever you are.
OUR STORY.
In today's reality, the desire to feel connected to Israel and to establish a sense of belonging is stronger than ever. That's why Tel A'vive was created.
We design clothing inspired by the vibrancy of Tel Aviv and its local community, connecting you back to Israel no matter where you are.
We're more than a clothing brand, we're a way for people to express their love for the city and its community.
Whether you are a lifelong Tel Avivian or someone who carries the city close to your heart, our pieces invite you to embrace the vibrant energy and beautiful moments that capture the essence of this city.
OUR MISSION.
Our mission is to design clothing inspired by Tel Aviv's vibrancy and local community that connects you back to Israel from wherever you are.
OUR VALUES.
Here are our Core C's...Plus One With A K ;).
CREATIVE EXPRESSION.
We celebrate creativity and individuality in every aspect of our brand. Each piece reflects our spirit and captures the essence of a place where every moment is lived boldly and unapologetically.
Every Aesthetic Detail Is Important To Us.
COMFORT WITH STYLE.
We make everyday moments exciting by combining effortless comfort with style. Whether you're boarding your next flight, heading to the gym, lounging at home, or out with friends, our clothing ensures you always feel your best.
Stylish And Comfortable Without Too Much Effort.
CONNECTION.
We believe in the power of connection. Our clothing is designed to increase a sense of belonging, while connecting you to special places and like-minded people.
Wherever You Are, We Want You To Feel Connected To Being Here With Us.
KOACH.
We define Koach. From our commitment to design and how we produce each piece of clothing, to the people that wear it proudly, our brand represents strength and resilience.
We Know This Country Knows This Value Best.
CHAI.
We live life with joy and exuberance, infusing every moment with playfulness, positivity and boundless energy. Our mission is to embrace life’s fullness and to make every moment a celebration.
Think ‘Joie De Vivre’.... But ‘Tel A’vive’.