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Whether you're wandering through the shuk or exploring its winding alleyways, this tee guarantees to bring you right back to the magic of Jaffa.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"XS","offer_id":51267055354168,"sku":null,"price":65.0,"currency_code":"USD","in_stock":true},{"title":"S","offer_id":51267055386936,"sku":null,"price":65.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":51267055419704,"sku":null,"price":65.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":51267055452472,"sku":null,"price":65.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":51267055485240,"sku":null,"price":65.0,"currency_code":"USD","in_stock":true},{"title":"XXL","offer_id":51267055518008,"sku":null,"price":65.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_9933_467b7de1-3676-4b3f-9d8f-ed1c3047d5cb.jpg?v=1761577729"},{"product_id":"key-to-the-sea","title":"Key to the Sea","description":"\u003cp class=\"p1\"\u003eInspired by the salty charm of the Jaffa Fish Market, this little piece of the Mediterranean is a nod to fresh catches, Jaffa’s ancient port, and that Tel Aviv soul we all know and love. Clip it on, keep the sea close, and carry a bit of Tel Aviv’s coastal magic with you wear-ever you go.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":51267058106680,"sku":null,"price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_9869.jpg?v=1761139731"},{"product_id":"aba-s-embroidered-fisher-cap","title":"Aba’s Embroidered Fisher Cap","description":"\u003cp class=\"p1\"\u003eSun-washed blue, this cap feels like it’s weathered years of breeze, salt, and stories. With a soft, broken-in fit and an embroidered fish to top it off, it’s a quiet nod to old fishermen at the Jaffa port. Made to feel lived-in and ready for wherever your next story begins.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":51267105620280,"sku":null,"price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_9891.jpg?v=1761577711"},{"product_id":"jfm-unstructured-5-panel-cap","title":"JFM Unstructured 5-Panel Cap","description":"\u003cp class=\"p1\"\u003eUnstructured, two-toned, and finished with a denim brim, this 5-panel cap is easy, laid-back, and pure Jaffa energy. Inspired by the old port and built for modern streets. From the Tayelet in Tel Aviv to the Katz’s deli line in NYC, this one’s made to go everywhere with you.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":51267139502392,"sku":null,"price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_9880.jpg?v=1762976167"},{"product_id":"his-and-hers-sailor-blue-tube-socks","title":"His and Hers Sailor Blue Tube Socks","description":"\u003cp class=\"p1\"\u003eAn easy match for any outfit, our Sailor Blue Tel A’vive Tube Socks are made for everyday, every-wear. With a soft, snug fit and all-day comfort, they’re built to last and keep your feet feeling fresh for any season. Pair them with your Jaffa Fish Market gear for that effortless, seaside vibe.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":51267148480824,"sku":null,"price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_9916copy.jpg?v=1761077038"},{"product_id":"hers-ta-smile-socks-1","title":"Hers TA' Smile Socks","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eBring a smile to any outfit with our signature TA' smile socks. Wear them to the gym, out to dinner, or walking around the city and attract smiles from\u003c\/span\u003e\u003cem\u003e\u003cspan\u003e \u003c\/span\u003eevery-wear.\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":51434708894008,"sku":null,"price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/1_dd1dc43b-a3ee-43c1-80da-78b6564bee4b.jpg?v=1782734732"},{"product_id":"his-ta-smile-socks-1","title":"His TA' Smile Socks","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eBring a smile to any outfit with our signature TA' smile socks. Wear them to the gym, out to dinner, or walking around the city and attract smiles from\u003cem\u003e every-wear.\u003c\/em\u003e \u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":51434718167352,"sku":null,"price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/3.jpg?v=1764860774"},{"product_id":"washed-black-tel-aviv-crewneck","title":"Washed Black Tel Aviv Crewneck","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Tel Aviv crewneck goes washed black. Still soft, still iconic, now with a subtle edge. \u003cmeta charset=\"utf-8\"\u003eAn easy winter essential designed to be worn on repeat.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"XS","offer_id":51619821486392,"sku":null,"price":120.0,"currency_code":"USD","in_stock":true},{"title":"S","offer_id":51619821453624,"sku":null,"price":120.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":51619821519160,"sku":null,"price":120.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":51619821551928,"sku":null,"price":120.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":51619821584696,"sku":null,"price":120.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/nmqv0x_fotor_agent_2026-1-4.png?v=1767557957"},{"product_id":"his-tel-avive-tube-socks-black","title":"His Black Tel A'vive Tube Socks","description":"\u003cp data-start=\"914\" data-end=\"1248\"\u003eOur signature Tel A’vive tube socks are back, now in black. Designed to pair effortlessly with any outfit, crafted for comfort with a snug, breathable fit that lasts, keeping your feet feeling fresh all day long. Whether you’re dressing up or keeping it \u003cem data-start=\"1168\" data-end=\"1175\"\u003ezorem\u003c\/em\u003e (chill), these socks strike the perfect balance of style and function.\u003c\/p\u003e\n\u003cp data-start=\"1255\" data-end=\"1331\"\u003eLadies, you can rock the “His” socks too if you’re looking for a taller fit.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":51584551682360,"sku":"SOCKS-MENS-STRIPE-OS","price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/9.jpg?v=1782734793"},{"product_id":"hers-tel-avive-tube-socks-black","title":"Hers Black Tel A'vive Tube Socks","description":"\u003cp data-start=\"914\" data-end=\"1248\"\u003eOur signature Tel A’vive tube socks are back, now in black. Designed to pair effortlessly with any outfit, crafted for comfort with a snug, breathable fit that lasts, keeping your feet feeling fresh all day long. Whether you’re dressing up or keeping it \u003cem data-start=\"1168\" data-end=\"1175\"\u003ezoremet\u003c\/em\u003e (chill), these socks strike the perfect balance of style and function.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":51584551715128,"sku":"SOCKS-WMNS-STRIPE-OS","price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/7_549b2e76-0453-42a6-936a-602983e099b6.jpg?v=1782734882"},{"product_id":"brown-varsity-tel-avive-hat","title":"Brown 5-Panel Tel A'vive Hat","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eSay hello to your favorite 5-Panel Cap in brown! \u003cmeta charset=\"utf-8\"\u003eFeaturing our signature 3D Tel A’vive logo, a structured front panel, and a versatile, year-round colorway of speckled beige and brown. Made for the courts, the beach, and everyday city living.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":51613350723896,"sku":"HAT-VARSITY-OS","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/Untitleddesign_7.jpg?v=1775041049"},{"product_id":"black-tel-avive-signature-tote-bag","title":"Black Tel A'vive Signature Tote Bag","description":"\u003cp\u003eThrow our black signature Tel A'vive Tote Bag on your shoulder to schlep any of your daily essentials. Including, but not limited to: your morning \u003cem\u003ebourekas\u003c\/em\u003e, your \u003cem\u003eshishi \u003c\/em\u003eflowers, or your favorite beach blanket. \u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":51613412819256,"sku":"TOTE-TELAVIVE-OS","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/5_3_1d37c5bd-1761-4691-a562-727f17de21cc.png?v=1769090216"},{"product_id":"boker-tov-crewneck-copy","title":"Pink Boker Tov Crewneck","description":"\u003cp class=\"p1\"\u003eThe crewneck that started it all. Our best-selling Boker Tov Crewneck returns in a fresh pink colorway, featuring the signature sun graphic that has become a Tel A’vive favorite. Soft, comfortable, and made to bring a little sunshine to your day, no matter where you're headed.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"XS","offer_id":52570015105336,"sku":"CREW-BOKERBLUE-XS","price":120.0,"currency_code":"USD","in_stock":true},{"title":"S","offer_id":52570015138104,"sku":"CREW-BOKERBLUE-S","price":120.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":52570015170872,"sku":"CREW-BOKERBLUE-M","price":120.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":52570015203640,"sku":"CREW-BOKERBLUE-L","price":120.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":52570015236408,"sku":"CREW-BOKERBLUE-XL","price":120.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_7151.jpg?v=1782458961"},{"product_id":"washed-black-tel-aviv-crewneck-copy","title":"Washed Blue Tel Aviv Crewneck","description":"\u003cp class=\"p1\"\u003eOur iconic Tel Aviv Crewneck returns in a washed blue inspired by the Mediterranean Sea. Made with the same cozy fit you know and love, it's an effortless layer for cool summer nights, travel days, and everything beyond. Easy to wear, hard to take off.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"XS","offer_id":52570051379512,"sku":null,"price":120.0,"currency_code":"USD","in_stock":true},{"title":"S","offer_id":52570051412280,"sku":null,"price":120.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":52570051445048,"sku":null,"price":120.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":52570051477816,"sku":null,"price":120.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":52570051510584,"sku":null,"price":120.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_7134.jpg?v=1782458962"},{"product_id":"boker-tov-t-shirt-copy","title":"Blue Boker Tov T-Shirt","description":"\u003cp class=\"p1\"\u003e\u003cmeta charset=\"utf-8\"\u003eStart your day the Tel A’vive way. Inspired by slow mornings, sunny walks, and that first sip of coffee, the Boker Tov Tee is a reminder to greet every day with a little optimism. Finished in a fresh blue hue and featuring our signature sun graphic, it’s made for slow starts, golden light, and days that unfold the way they’re meant to.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"XS","offer_id":52570052821304,"sku":"TEE-PURPLE-XS","price":72.0,"currency_code":"USD","in_stock":true},{"title":"S","offer_id":52570052854072,"sku":"TEE-PURPLE-S","price":72.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":52570052886840,"sku":"TEE-PURPLE-M","price":72.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":52570052919608,"sku":"TEE-PURPLE-L","price":72.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":52570052952376,"sku":"TEE-PURPLE-XL","price":72.0,"currency_code":"USD","in_stock":true},{"title":"XXL","offer_id":52570052985144,"sku":"TEE-PURPLE-XXL","price":72.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_7118.jpg?v=1782458961"},{"product_id":"womens-tel-aviv-baby-tee-copy","title":"Yellow Women's Tel Aviv Baby Tee","description":"\u003cp class=\"p1\"\u003eA little piece of sunshine, \u003ci\u003eevery-wear\u003c\/i\u003e you are. Inspired by endless summer days, this baby tee pairs perfectly with denim, linen, beach days, city walks, and everything in between. Easy, flattering, and designed to brighten your wardrobe one outfit at a time.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"XS","offer_id":52570053411128,"sku":"BABYTEE-BLUE-XS","price":65.0,"currency_code":"USD","in_stock":true},{"title":"S","offer_id":52570053443896,"sku":"BABYTEE-BLUE-S","price":65.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":52570053476664,"sku":"BABYTEE-BLUE-M","price":65.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":52570053509432,"sku":"BABYTEE-BLUE-L","price":65.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":52570053542200,"sku":"BABYTEE-BLUE-XL","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_7108.jpg?v=1782752713"},{"product_id":"varsity-tel-avive-hat-copy","title":"Red Varsity Tel A'vive Hat","description":"\u003cp class=\"p1\"\u003eA fan favorite, now in red. Featuring our signature 3D Tel A’vive embroidery, this structured 5-panel cap brings a bold pop of color to any outfit. Made for beach mornings, padel afternoons, and sunset walks by the sea. \u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":52570053869880,"sku":"HAT-VARSITY-OS","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_7023_6018dd11-980a-4f3b-bb7d-098131c4cffb.png?v=1782753427"},{"product_id":"tel-avive-aba-hat-copy","title":"Tel A'vive Blue \"Aba\" Hat","description":"\u003cp class=\"p1\"\u003eThe hat you'll reach for every day. Our signature Aba (Dad) hat returns in a timeless blue, featuring a rich green embroidery and an effortless fit. Inspired by the laid-back style of Tel Aviv, it's the finishing touch your outfit didn't know it needed.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":52570054033720,"sku":"HAT-BEIGE-OS","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_7032_b515383c-515e-4083-84b3-70437fc21d21.jpg?v=1782735241"},{"product_id":"jfm-unstructured-5-panel-cap-copy","title":"TA’ Smiley Unstructured 5-Panel Cap","description":"\u003cp class=\"p1\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eOur signature TA' Smiley Hat is made to bring a little more joy into the everyday. Featuring the original Tel A’vive smiley embroidery and an easygoing unstructured fit, it’s made for beach mornings, afternoon coffee runs, sunset walks, and everything in between. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e \u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":52570054164792,"sku":null,"price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_7059_90999dc8-75c4-45cf-bad9-9d4638deac38.jpg?v=1782735093"},{"product_id":"jfm-unstructured-5-panel-cap-copy-1","title":"Boker Tov Unstructured 5-Panel Cap","description":"\u003cp class=\"p1\"\u003eOur favorite morning greeting, now in hat form. Featuring the signature Boker Tov sun embroidered front and center, this cap is made for early coffee runs, beach days, and everything that starts with a little sunshine.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"Default Title","offer_id":52570055115064,"sku":null,"price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_7069.jpg?v=1782735000"},{"product_id":"jaffa-classic-tee-copy","title":"Tel A'vive Jaffa Orange Tee","description":"\u003cp class=\"p1\"\u003eFeaturing the iconic Jaffa orange and the familiar phrase \"Yom Tov\" (\"Have a Good Day\"), this tee is a wearable reminder to embrace the sunshine, appreciate the little things, and carry a bit of Tel Aviv joy \u003ci\u003ewear-ever \u003c\/i\u003eyou go.\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"XS","offer_id":52570055278904,"sku":null,"price":72.0,"currency_code":"USD","in_stock":true},{"title":"S","offer_id":52570055311672,"sku":null,"price":72.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":52570055344440,"sku":null,"price":72.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":52570055377208,"sku":null,"price":72.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":52570055409976,"sku":null,"price":72.0,"currency_code":"USD","in_stock":true},{"title":"XXL","offer_id":52570055442744,"sku":null,"price":72.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/Untitled_design_8.jpg?v=1782458963"},{"product_id":"tel-avive-sweat-shorts-copy","title":"Tel A'vive Yellow Terry Shorts","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eMade for easy summer living, our terry cloth shorts are a soft essential for days on or off the go. Featuring a textured towel finish, elastic waistband, and subtle white Tel A’vive embroidery in the corner, they move seamlessly from beach to city and \u003cem\u003ewear-ever\u003c\/em\u003e the day takes you.\u003cbr\u003e\u003c\/p\u003e","brand":"Tel A'vive","offers":[{"title":"XS","offer_id":52570331054392,"sku":"SHORT-WHT-XS","price":82.0,"currency_code":"USD","in_stock":true},{"title":"S","offer_id":52570331087160,"sku":"SHORT-WHT-S","price":82.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":52570331119928,"sku":"SHORT-WHT-M","price":82.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":52570331152696,"sku":"SHORT-WHT-L","price":82.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":52570331185464,"sku":"SHORT-WHT-XL","price":82.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0889\/7449\/1960\/files\/MG_7159.jpg?v=1782458990"},{"product_id":"l-yam-blue-and-yellow-raffia-tote","title":"L’Yam Blue and Yellow Raffia Tote","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eL'Yam, Hebrew for \"To the Sea,\" is where this bag belongs.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eHandcrafted in Madagascar from 100% natural raffia, each tote is uniquely woven, making every piece one of a kind.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIn blue and yellow tones inspired by sun and sea, this version carries a bright Mediterranean energy. Designed with a reversible, two-in-one colorway, it offers two distinct expressions and moves effortlessly through daily life.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSpacious yet lightweight, it balances ease with craftsmanship. 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